Talk UK transforms their digital marketing with V-Hub
Overview
Talk UK is a telecommunications company and a Vodafone Business indirect partner, serving customers across the UK.
They were looking for digital marketing support to find and win more customers.
V-Hub by Vodafone Business has helped Talk UK put the foundation in place to build a transformative digital marketing strategy.
Meet Talk UK
Established in 2009, Talk UK is a Vodafone Business indirect partner based in Luton. They have been a provider of Vodafone Business’s integrated and leading-edge voice and data solutions for over 11 years, serving businesses of every size.
The challenge
A need for expert advice
As the telecommunications market is becoming increasingly crowded, Talk UK needed to find innovative marketing approaches to remain competitive. Specifically, they wanted to diversify the methods they were using to attract and win customers. They were looking for digital marketing expertise on topics such as search engine optimisation (SEO), website design and maintaining an effective online presence.
“We weren't present on Google and when you searched for B2B communications you couldn't even find us on Google Maps! I've set all of that up now thanks to the V-Hub team.”
The solution
Digital advisory service
Vodafone Business arranged a V-Hub digital advisory service call to enable Talk UK to access tailored, one-on-one guidance. Prior to the session, V-Hub advisers completed an independent review of Talk UK’s online presence and discussed recommendations with Justine and her team. They flagged improvements to the Talk UK website, along with SEO tips to help with lead generation.
The benefits
Digital transformation journey
V-Hub has enabled Talk UK to put the foundations in place to transform their digital marketing strategy. Following the session, Talk UK has built a new website, optimised their online presence via Google and set up social media accounts. They now are tracking website traffic and benefit from the improved outcomes of the new site and suggested digital marketing activities.
Why V-Hub
V-Hub provides a range of continually updated free resources for small and medium business (SMB) customers. These include training, webinars, podcasts and online events to help SMBs succeed in a digital world.
Moving forward with digital marketing
Justine is looking forward to working with the V-Hub advisory team again on follow-up consultations. "The V-Hub session has had a massive impact on my thinking for the business. I now want to drive forward with our digital marketing,” she concludes.