Vodafone Business Unified Communications (VBUC) helps National World become more agile

Overview

  • National World has over 100 websites, plus numerous daily and weekly titles 

  • The team wanted to be able to be contactable anytime and anywhere  

  • VBUC brings together all ways of contact into one system, future-proofing their telecommunications 

Meet National World 

National World delivers news coverage to all parts of the UK, with over 100 websites in their group and daily and weekly titles dating back to the 1800s. 

The challenge 

Every second at National World there is a deadline that needs to be hit, so the team need to be contactable anytime and anywhere. 

National World need to constantly look at the news stories coming in, and how editorial teams across the country can deliver them promptly to their audiences. 

The company’s old landline phone system meant that teams had to be in the office to receive calls, but the call they were waiting for might not happen, meaning their day would be wasted. 

Vodafone is a strategic partner for National World, and we've had a relationship with them for 20 years. National World chose Vodafone Business Unified Communications with RingCentral (VBUC) to enhance their communications, so they could work from anywhere.

“You don't have to remember somebody's phone number. I just type their name and up it comes. I can also access a transcript of voicemail messages as well as record my calls, which is a really important feature for journalists.”

The solution 

Vodafone Business Unified Communications with RingCentral is a cloud-based telephony system, bringing together voice, video, messaging, email, chat and file-sharing services. 

VBUC is quick to deploy and seamlessly integrates with National World’s own Google suite of applications. This allows staff to be more flexible, while retaining overall central management. 

National World staff can also use the application from anywhere, allowing staff to initiate a call on their laptop and then transfer it seamlessly to their mobile.  


The benefits 

VBUC allows National World to be much more agile and ready to respond to anything, while still feeling connected as a team.   

The move to the cloud telephony system overcomes the challenge of their old landline phone system, as they now don't have to always be in the office to answer that call. It also has introduced a new hybrid working approach at National World, improving staff morale.

It also makes it easier to recruit new people, as National World can offer hybrid and flexible working that people are looking for post-pandemic. 

In addition, VBUC has allowed National World to future-proof their telecommunications, maintain their localisation, and deliver efficiencies for the company, and flexibility for staff. 

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